Book and publications >> Higher Ed. and Vocational >> Business and Economics >> Marketing



Our higher education division is a market leader in the disciplines of engineering, science, mathematics, business, economics, the humanities and the social sciences. We create a complete learning experience through textual pedagogy, CD and Web-based supplements, and instructor support. We have also adapted our tried-and-tested original titles to be more accessible, interesting and affordable, especially to the students in South Asia. In addition, we have published customized editions for universities and institutions to cater even more specifically to the requirements of our readers.

Please click here and use the fields to search for our titles. You can narrow your search by using one or more options.

Found - 42 Title(s)
<< 1 2 3 >>
ISBN Title Author Year Imprint
9789332584679 Marketing Research Alvin C. Burns 2017 Pearson Education
9789332530355 Global Marketing Gautam Dutta 2016 Pearson Education
9789332571198 Essentials of Marketing Research Naresh K. Malhotra 2016 Pearson Education
9789332587403 Marketing Management Philip Kotler 2016 Pearson Education
9789332536845 Integrated Marketing Communication: Pentacom, 4/e Philippe Malaval 2015 Pearson Education
9789332551527 Marketing,that works in India Y L R Moorthi 2015 Pearson Education
9789332557185 Marketing Management 15/e Philip Kotler 2015 Pearson Education
9789332518117 Patternmaking for Fashion Design Helen Joseph Armstrong 2014 Pearson Education
9788131785058 Marketing Issues in SMEs: Cases from India Neeraj Pandey 2013 Pearson Education
9788131761397 Case Studies in Marketing Management S. Ramesh Kumar 2012 Pearson Education
9788131764411 Principles of Direct and Database Marketing Alan Tapp 2012 Pearson Education
9788131732250 Services Marketing K. Rama Mohana Rao 2011 Pearson Education
9788131732632 Rural Marketing: Text and Cases, 2/e C. S. G. Krishnamacharyulu 2011 Pearson Education
9788131757970 Case Studies in Marketing Sidharth Balakrishna 2011 Pearson Education
9788131731635 Business Market Management (B2B): Understanding, Creating, and Delivering Value, 3/e James C. Anderson 2010 Pearson Education
9788131728147 Global Marketing Svend Hollensen 2009 Pearson Education
9788131721056 Negotiating Essentials: Theory, Skills, and Practices Michael R. Carrell 2008 Pearson Education
9788131725191 Internet Marketing: Strategy, Implementation and Practice, 3/e Dave Chaffey 2008 Pearson Education
9788131704714 Retailing: An Introduction, 5/e Roger Cox 2006 Pearson Education
9788177587623 The CRM Handbook: A Business Guide to Customer Relationship Management Jill Dyche 2006 Pearson Education
Explore the exciting world of Immunology online. Visit our companion website