Higher Ed. and Vocational >> Business and Economics >> Management and Organizational Behaviour >> Business Communication


Model Business Letters, E-mails & Other Business Documents, 6/e

Model Business Letters, E-mails & Other Business Documents,  6/e

Author(s):
  • Shirley Taylor
  • Author: Shirley Taylor
    • ISBN:9788131705704
    • Price: Rs. 350.00
    • Pages:520
    • Imprint:FT Press
    • Binding:Paperback
    • Status:Available


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    The global best-selling companion to the fundamentals of business correspondence. Over 350,000 copies sold!

    In business, communication counts. Clear and well-structured letters, documents and e-mails can deliver better results, with speed and accuracy. The words that you use, and the way that you present them, also send important signals about you and your business to your customers, colleagues and business partners. So make sure you’re sending the right ones.

    Model Business Letters is a practical and comprehensive guide to help you get more value from your business communication.

    In this book you will find over 500 sample documents for a wide range of business situations, easy to use examples and practical advice on content, language and style.

    Table of Content

    1. WRITTEN COMMUNICATION - AN OVERVIEW
      1. Presentation of Business Documents
      2. Structuring Your Communications
      3. Language and Tone
      4. E-mail
    2. ROUTINE BUSINESS DOCUMENTS
      1. Enquiries and Replies
      2. Quotations, Estimates and Tenders
      3. Orders and Their Fulfilment
      4. Invoicing and Settlement of Accounts
      5. Letters Requesting Payment
      6. Credit and Status Enquiries
      7. A Typical Business Transaction (Correspondence and Documents)
    3. CREATIVE AND PERSUASIVE DOCUMENTS
      1. Complaints and Adjustments
      2. Goodwill Messages
      3. Reports and Proposals
      4. Notices, Advertisements and Information Sheets
      5. Circulars
      6. Sales Letters and Voluntary Offers
      7. Publicity Material
      8. Marketing Matters
      9. Business Plans
      10. Meetings Documentation
      11. Personnel
      12. Travel and Hotels
      13. Secretarial and Administrative Correspondence
    4. CLASSIFIED BUSINESS LETTERS
      1. Agencies
      2. International Trade
      3. Banking (Home Business)
      4. Banking (International Business)
      5. Transport
      6. Insurance

    Salient Features

    Model Business Letters will help you to put the key rules of good business writing into action, and a framework for creating clear and effective business communication, including:
    • How to present business documents correctly and clearly
    • how to structure your communication for maximum results
    • how to make your email work for you
    • model examples for a range of business communication needs
    • 100 top-tips for better business writing