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Strategic Management: Concepts and Cases, 2/e

Strategic Management:  Concepts and Cases,  2/e

Author(s):
  • Mason A Carpenter
  • Prashant Salwan
  • Wm. Gerard Sanders
  • Author: Mason A Carpenter
    • ISBN:9788131754535
    • 11% Off
    • Price: Rs. 575.00
    • Offer Price:Rs. 512.00
    • Pages:776
    • Imprint:Pearson Education
    • Binding:Paperback
    • Status:Not Available


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    This book is for MBA strategic management or business policy courses. This is the book that enables students to transfer conceptual classroom learning to strategic application in their professional lives.

    Table of Content

    PART I STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES

    1. Introducing Strategic Management
    2. Leading Strategically Through Effective Vision and Mission

    PART II THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY

    1. Examining the Internal Environment: Resources, Capabilities, and Activities
    2. Exploring the External Environment: Macro and Industry Dynamics

    PART III BUSINESS, CORPORATE, AND GLOBAL STRATEGIES

    1. Creating Business Strategies
    2. Crafting Business Strategy for Dynamic Contexts
    3. Developing Corporate Strategy
    4. Looking at International Strategies

    PART FOUR STRATEGY VEHICLES FOR NEW DIRECTIONS

    1. Understanding Alliances and Cooperative Strategies
    2. Studying Mergers and Acquisitions

    PART FIVE IMPLEMENTATION, NEW VENTURES, AND GOVERNANCE IN DYNAMIC CONTEXTS

    1. Organizational Structure, Systems, and Processes
    2. Considering New Ventures and Corporate Renewal
    3. Corporate Governance in the Twenty-First Century

    PART SIX CASE STUDIES: PULLING IT ALL TOGETHER

    1. LG Electronics’ Vision—Global Top 3 by 2010
    2. Bharat Heavy Electricals Limited: Implementing Vision and Mission
    3. Vodafone—Entry to India
    4. Competitive Advantage—Airtel
    5. Macroanalysis and Resource-Based View for Alcatel–Lucent
    6. Reliance Communication
    7. Global Strategy—Acquisition of i-flex Solutions Limited by Oracle Corporation
    8. Developing Competencies—Infosys Technologies Limited
    9. Pharmaceutical Industry: Distinctive Competencies and Generic Strategies
    10. IDEA Cellular 593
    11. Thermax: Global Value Chain Management
    12. The Expansion of Vincor
    13. Developing Competitive Advantage—Wipro
    14. Strategic Growth of Tata Steel
    15. Implementation of the Balanced Scorecard as a Means of Corporate Learning: The Porsche Case
    16. Biocon: World’s Envy, India’s Pride
    17. Spicejet (Beyond 2008)—Rise Above the World so High
    18. Upgrading Internationalizing Business Strategies for Reinventing the Company’s Fortunes—A Case of Tata Motors
    19. David Walentas’ Two Trees Management Company—A Case of Deliberate Entrepreneurship
    20. Redefining Value Preposition to MSMEs

    Salient Features

    • All chapter begin by highlighting dynamic companies and their leaders who make the strategic decisions
    • Nineteen cases of top Indian companies included at the end of the book
    • Indian examples in chapter inserts provide students with the strategic approach adopted by these companies
    • With the interactive feature How Would You Do That, students have a chance to place themselves into role of a strategic decision maker at a well-known company