Social Psychology
This textbook lays down the fundamental concepts of social psychology outlining the origin, evolution, common social perceptions and influences. It tries to understand how social interaction effects, influences and guides social behaviour. This book tries to pull psychology out of the classroom and relates it to day-to-day lives to make the learning easy and interesting.
Table of Content
- Understanding Social Psychology
- The Origin and Evolution of Social Psychology
- Developmental Social Psychology
- Research Methods in Social Psychology
- Social Perception and Cognition
- The Psychology of Social Attitude
- Attribution and Impression Formation
- Prejudice and Discrimination
- Attraction, Affiliation and Close Relationship
- Altruism and Prosocial Behavior
- Social Influence
Bibliography
Glossary
|
Salient Features
- Each chapter begins with key outlines and chapter objectives
- Modular questions at the end of each chapter
|
|
|
|
|