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Guide to Managerial Communication

Guide to Managerial Communication

Author(s):
  • Mary Munter
  • Author: Mary Munter
    • ISBN:9788131756201
    • 10 Digit ISBN:8131756203
    • Price:Rs. 325.00
    • Pages:224
    • Imprint:Pearson Education
    • Binding:Paperback
    • Status:Available


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    Guide to Managerial Communication is a clear, concise, practical text for effective written and oral communication in a managerial, business, government, or professional context. The Eighth Edition adds contemporary content throughout.

    Table of Content

    Introduction
    1. Communication Strategy
    2. Writing: Composing Efficiently
    3. Writing: Macro Issues
    4. Writing: Micro Issues
    5. Speaking: Verbal Structure
    6. Speaking: Visual Aids
    7. Speaking: Nonverbal Skills

    Appendices

    Salient Features

    • Guide to Managerial Communication is a clear, concise, practical text for effective written and oral communication in a managerial, business, government, or professional context. The Eighth Edition adds contemporary content throughout.
    • Brief—The author summarizes key ideas from thousands of pages of text and research. Bulky examples, cases, footnotes, and exercises have been omitted.
    • Professional—Information is provided that professionals will find useful; unlike other books, it is not aimed at first-year college students.
    • Readable—The author’s tone is direct, matter-of-fact, and nontheoretical. Material is presented in a clear and practical manner, in a format that is easy to read and to skim.