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Entrepreneurship Development and Small Business Enterprises

Entrepreneurship Development and Small Business Enterprises

  • Poornima M Charantimath
  • Author: Poornima M Charantimath
    • ISBN:9788131762264
    • 10 Digit ISBN:8131762262
    • Price:Rs. 569.00
    • Pages:416
    • Imprint:Pearson Education
    • Binding:Paperback
    • Status:Available


    The revised and updated second edition of Entrepreneurship Development and Small Business Enterprises discusses how entrepreneurs can successfully manage their ventures in a highly dynamic and challenging environment. This book prepares students for life outside the classroom through case studies drawn from diverse sectors, profiles of successful entrepreneurs, and projects which promote analysis and decision-making.

    Table of Content

    Part 1: Entrepreneurial Perspectives
    Chapter 1:  Entrepreneurship
    Chapter 2: Entrepreneurial Development and Training
    Chapter 3: Women Entrepreneurs
    Chapter 4: Family Business
    Chapter 5: Micro, Small, and Medium Enterprises
    Part 2: New Venture Creation
    Chapter 6: Identification of Business Opportunities
    Chapter 7: Project Management and Financing
    Chapter 8: Business Plans
    Chapter 9: Institutions Supporting Business Enterprises
    Chapter 10: Business Organizations and Business Laws
    Part 3: Management of Enterprises
    Chapter 11: Preventing Sickness in Enterprises
    Chapter 12: Financial Management in Enterprises
    Chapter 13: Operations and Human Resource Management in Enterprises
    Chapter 14: Managing Marketing and Growth in Enterprises

    Salient Features

    • Thorough coverage of the conceptual framework of entrepreneurship development and causal and effectual entrepreneurship
    • New chapters on entrepreneurship development and training; identification of business opportunities; project management and financing; preparing a business plan; micro, small and medium enterprises; and business organization and law
    • New end-of-chapter activities and projects designed to promote effectual reasoning
    • Case studies drawn from diverse sectors which provide insights into contemporary practices
    • Online supplements comprising an instructors' manual and PowerPoint lecture slides which support interactive teaching and learning